In her captivating talk at The Platform Nigeria 2023, renowned entrepreneur Audrey Joe-Ezigbo emphasised the importance of innovation and adaptability for entrepreneurs in today’s ever-changing world. With the word “normal” becoming obsolete, Joe-Ezigbo explained that intrapreneurs cannot afford to remain static in their approach to business.

Audrey Joe-Ezigbo warned entrepreneurs about the risk of losing their businesses if they fail to innovate, stressing that Nigeria is a nation endowed with gifted entrepreneurs who can drive national development. However, she also acknowledged that the nation is burdened by various challenges.

According to Joe-Ezigbo, the solutions to Nigeria’s problems lie within its people, and entrepreneurs have a crucial role to play in the country’s development agenda. She highlighted the significance of partnerships, emphasising that success is often achieved by relying on others to man the gates and protect one’s interests.

Intrapreneurs, she said, wield immense power and can empower many others by wearing the right hat. Joe-Ezigbo urged entrepreneurs not to focus solely on personal recognition, but instead on the need to restore the nation’s glory.

Discussing innovation, Joe-Ezigbo explained that it encompasses both big and small changes. By viewing innovation as a way to continually improve, entrepreneurs can drive incremental change and reap the rewards of recognition and growth.

Audrey Joe-Ezigbo challenged her audience to envision their future and consider how technology and local resources can be harnessed to transform their businesses. She encouraged participants to ask themselves what needs to shift because of their attendance at The Platform Nigeria 2023, and what type of culture they want to create moving forward.

In her enlightening talk, Audrey Joe-Ezigbo inspired entrepreneurs to embrace innovation and adaptability as key components for success in an ever-evolving world. By keeping these principles in mind, entrepreneurs can contribute to Nigeria’s development and pave the way for a brighter future.

Download and listen to Audrey Joe-Ezigbo’s message for Free at http://www.elibrary.insightsforliving.org/